Speaking on camera Archives

How does stepping into the spotlight on video increase your bottom line?

Before we jump into how exactly videos can increase ROI and boost your bottom line, let me start by assuring you that video does make a difference when it comes to your business’ profitability. The trick is ensuring your broadcasting the right presence on screen.

In order to show you how video is so valuable to your business, I’ve listed the major ways that video can make such a positive impact on your brand.

As for the right presence, we’ll get to that!

Let’s take a look…

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5 Reasons Your Talking Head Video Sucks

Are your talking head videos not getting the engagement you’re looking for? The value might be there, but you’re just not getting the clicks, the views, and audience engagement.

Let’s talk about the top 5 reasons why your talking head videos may be falling flat and how to fix them. We’ll discuss essential tips and tricks to keep your viewers engaged and improve your on-screen presence to increase your watch time on your platforms.

Whether you’re a content creator, marketer, or just someone looking to enhance their video production skills, this guide has you covered. Don’t miss out on the chance to level up your talking head video game and boost your online success!

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Is fear keeping you from speaking on video? Three easy Ways To Practice

The back end of a video camera filming someone.

Fear of speaking on camera is one of the most common complaints that I hear! Often it feels insurmountable, but I’m here to promise you that you can overcome this phobia! One of the most important ways to address a fear is by practicing a lot—by confronting your fear in lower-stakes situations, you can start working through it so that when you need to be on camera for important events, you are better prepared.

In addition, this also helps train your body. When we are afraid, the parasympathetic nervous system kicks in (this is the same thing that triggers fight/flight/freeze responses. When you are in a high stakes situation, your body is anxious and already primed to go into emergency mode. By practicing something that you fear, you literally train your parasympathetic nervous system to understand that the trigger is not actually something it needs to be protecting you from.

At the same time, practicing being on camera can be tough! Here are three tips to help you find ways to practice your on-screen skills:

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On-Camera Tips for Introverts

A person seated on a multicolor chair with their hands over their face.

On-camera time can be extra tough for introverts, even those who don’t think of themselves as being afraid to be on camera. Talking to people on camera can feel very different from face-to-face, which can make it more draining and more stressful. To make things more difficult, work that requires on-camera time is often done by extroverts, so people who find being social less “natural” may already be working extra hard to maintain their social batteries. Here are three tips that will help anyone improve their on-camera performance, but are especially designed for introverts.

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Three Quick Tips to Vanquish Cameraphobia

A person in front of a camera, with the camera equipment visible in the photo frame.

You know the feeling: your throat is dry, your underarms are sweaty, and your face feels bright red … and here are the cameras to capture your terror on video for all to see!

You’re not alone! Fearing to be caught on video is common. Hating the way you look on video is, if possible, an even more frequent occurrence. For many executives, small business owners, and others, video is a fact of life, and one that they’ve resigned themselves to hating.

But would it surprise you to learn that many people who look calm & composed, engaging & energetic on camera also struggle with these fears? Believe it or not, you can overcome the fear of being on video. Unfortunately, it’s not always a quick and easy process, but it is quick and easy to get started! Here are three tips to help you start to learn to love being in front of the camera.

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The Biggest On Camera Mistake You’re Making

In this episode, we’re diving deep into energy when it comes to video presentations. I’ll show you how channeling your passion can instantly captivate your audience, turning your content into a dynamic blend of education and entertainment. We’ll tackle the challenges of viewer fatigue and on-camera jitters, and I’ll walk you through some practical exercises to help you find that sweet spot of energy. Whether you’re a seasoned pro or just starting out, my insights will elevate your on-screen presence, ensuring your message resonates long after the video ends.

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Now in Session: The New Lights On, Fears Off Masterclass

Lights on, fears off: this new master class is for you.

As someone who has recovered from a debilitating fear of being on screen or even just being seen, I have enjoyed an illustrious and Emmy award-winning career as a news anchor and producer. I know how scary it can be to present yourself on camera, especially in this day and age of comment trolls, who can be ruthlessly emboldened by the anonymity of the internet.

That’s why I’ve launched a brand new masterclass, “Lights On, Fears Off,” which will teach you how to turn the camera light on, dial down your fears, and deliver to the camera in order to leverage the lens for authority, visibility, growth, audience building, and … let’s face it, increased revenue.

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Master The Camera: 5 Tips to Looking and Sounding Natural on Camera

Text reads: 5 Tips to Looking and Sounding Natural on Camera. Kerry Barrett is holding a clapboard.

Have you ever spent more time than you should have on many takes for a single video? We always want our content to look perfect and sound perfect, but that instinct might not always be the right one. When it comes to creating video content for marketing, especially on social media, “refined” is the direct opposite of “natural” and might even be counterproductive for what you intend. If you want your audience to connect with you and be entertained, these are a few tips you should keep in mind!

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4 Ways to Go From Cringe to Credible On Camera

Feeling “cringe” and self-conscious when you get in front of the camera? Let me give you a hand. In this video, we dive deep into helpful tips and tactics to improve your camera presence and overcome self-consciousness. We’ll give over the importance of authenticity, intentionality, camera-handling, and insights into enhancing your approach, energy, and tone while filming. Let’s jump in! 👌

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Stop Feeling Like an Alien On-Camera: How to Develop Your On-Camera Persona

Trust me, the camera and I weren’t always best buddies. But turning from a nervous wreck to a news anchor taught me the power of practice and courage. With a dash of direction and lots of practice, you can find your video ‘X Factor.’ That “lights, camera, action” moment need not feel alien anymore! 🎬 Tune in to this video and let’s work on your on-camera confidence. 👌

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