From Robot to Real: Why You Sound Awkward on Camera (And How to Fix It)

Author: Kerry Barrett

Why Your C-Suite Execs Need Video Training
Blue, grey, and black suits hanging on hangers on a metal pipe.

C-Suite Executives have a lot of skills, but let’s be honest … public speaking and being on camera aren’t always at the top of the list. Most corporate executives have a broad range of knowledge and a more narrow area of expertise. But these days, it’s more and more common for corporate executives—and not just the CEO—to be in front of the camera. 

Today, I want to share a little info on why everybody—but especially C-Suite executives—should have media training.

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Now in Session: The New Lights On, Fears Off Masterclass
Lights on, fears off: this new master class is for you.

As someone who has recovered from a debilitating fear of being on screen or even just being seen, I have enjoyed an illustrious and Emmy award-winning career as a news anchor and producer. I know how scary it can be to present yourself on camera, especially in this day and age of comment trolls, who can be ruthlessly emboldened by the anonymity of the internet.

That’s why I’ve launched a brand new masterclass, “Lights On, Fears Off,” which will teach you how to turn the camera light on, dial down your fears, and deliver to the camera in order to leverage the lens for authority, visibility, growth, audience building, and … let’s face it, increased revenue. 

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Master The Camera: 5 Tips to Looking and Sounding Natural on Camera
Text reads: 5 Tips to Looking and Sounding Natural on Camera. Kerry Barrett is holding a clapboard.

Have you ever spent more time than you should have on many takes for a single video? We always want our content to look perfect and sound perfect, but that instinct might not always be the right one. When it comes to creating video content for marketing, especially on social media, “refined” is the direct opposite of “natural” and might even be counterproductive for what you intend. If you want your audience to connect with you and be entertained, these are a few tips you should keep in mind!

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5 Ideas to Help Conquer Stage Fright at Work

So, you’ve got that corporate job you wanted … and now you have to make an important presentation to the team. If the idea of standing up in front of your boss (or your boss’s boss, for that matter) makes your heart jump to your throat and you break out into a cold sweat, know that you’re not alone!

It can feel like everyone in the corporate world is an expert at public speaking, but many corporate executives—including superstars in their industries—have struggled and continue to struggle with stage fright. Stage fright is a normal experience, but you can become more comfortable giving big presentations at work. Here are a few tips to help you conquer your fear of presentations and impress your team at work!

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Episode 11: The Importance of Eye Contact in Video

In this episode, Kerry emphasizes the power of video and on-camera communication for establishing authority and credibility. She discusses the importance of eye contact in creating a connection with viewers, particularly when presenting on camera. Drawing from her background in news broadcasting, Kerry explains that the camera lens acts as the viewer’s eye, and making eye contact with it is crucial for effective communication. She also highlights the relevance of this concept across various platforms, such as virtual keynotes, internal and external communications, landing page videos, social media, and more.

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Episode 10: Creating Your Own Digital Show with Brian Kelsey

In this episode, host Kerry Barrett is joined by Brian Kelsey, a host, and producer with a background in the news industry. They discuss their shared experiences working with notable figures like Howard Stern and Martha Stewart, highlighting the importance of being authentic and true to oneself in hosting and creating content. They also delve into the benefits of creating your own show as a means of establishing visibility and authority in the online space.

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Why Media Training is a Must for Introverted Business Leaders
Two people shaking hands over a desk.

Introverts can be fabulous business leaders, but certain aspects of the business world can be really stressful for introverts to handle. Now, let me be clear: there is absolutely nothing about the business world that introverts can’t do, and do amazingly. However, business leaders spend a lot of time doing any number of social, people-centric things. 

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Episode 9: YouTube Short Form Editing with Deven Gillen

In this episode, Deven Gillen, the Head of Business Development at Storyy, a dynamic platform designed to empower businesses and individuals to thrive on social media and YouTube. Deven and Kerry dive into the rapidly evolving world of short-form video content, emphasizing the need for high-quality, authentic videos that engage audiences.

Deven sheds light on the significance of effective video editing and scripting, emphasizing the delicate balance between polished and overproduced content.

The discussion extends to the impact of YouTube Shorts and other short-form video platforms on audience discovery and nurturing leads. Tune in to gain valuable insights into the world of social media, video content, and how they can work together to supercharge your business growth.

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Create Viral Video Content: 6 Ideas for Creating Video Content with Memes

Memes… the DNA of the soul.

That sentence is both a good expression of the origin of the word “meme”, and a meme itself—a snippet of a monologue from a video game, which has spread all over the internet.

Goes to show that memes are a staple of internet culture and have a natural shareability, and that makes them an amazing resource of ideas you should definitely leverage as a content creator.

In today’s video, we dive into how memes can inspire incredible content ideas for your blogs or vlogs. From exploring viral memes and their cultural impact to meme-inspired challenges and storytelling, there’s so much creative potential waiting to be tapped!

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